The Glen Innes Highlands Visitor Association was created to support businesses trading in the Glen Innes Severn Shire that are directly or indirectly involved in the tourism, hospitality and service industries.
The Association promotes Glen Innes Highlands in a constructive, co-ordinated and collaborative way to enhance the visitor perception and experience.
GIHVA helps local operators to grow their businesses to enhance the Shire of Glen Innes’s economic and community outcomes. Today, tourism directly accounts for 40% of the local economy.
Tourism’s multiplier effect is well documented. For every $100 visitors spend locally, Glen Innes employees will earn $65, and Glen Innes businesses will earn $151 in additional sales.
Tourism is an essential tool in regional economic development, especially bringing in money from outside the region. Research shows that only 12% of the money spent by visitors leaves the region.
Many of the people who have chosen to start a business in Glen Innes originally came as visitors. Not surprisingly, every $100 spent by visitors leads to a growth of $179 in the real estate sector.
Over the past 3 years, tourism GPD has grown 23%, compared with the Australian economy’s growth of 10%.
Our role is to help our members benefit from tourism’s growth, by building our region’s reputation, and building a robust local tourism industry. The more we grow tourism, the better it will be for the whole region.